Great Customer Service Helps Your Sales

I was recently transported back to the 1980’s. Not, like Marty McFly, in some souped-up DeLorean (chance would be a fine thing!) The ‘vehicle’ which conveyed me was a humble bottle of beer. It all started, as it often does, with Sonja Jefferson and Sharon Tanton of Valuable Content. If you are not familiar with

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Sales Lessons from the Operating Theatre

It takes a minimum of 15 years to become a consultant surgeon in the UK. These are people at the top of their game, or so you would think. And yet… In 2008 the World Health Organisation (WHO) published a Surgical Safety Checklist. This covers the three critical periods during any operation: before the patient

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